From the Hill Country Wedding Planner
This love story starts way back in 2004 when Ashley and Drew met at a camping trip at Garner State Park, Texas. Their paths would cross each summer as both of their families camped the same time every year. They would float away the days and dance late into the night but it was young love and fleeting. A few run-ins in college and failed relationships in between led them back to each other in 2015 to once again dance the night away at one of their favorite bands shows. There love led them to engagement and planning a destination adventure wedding at the Rio Bella Resort, on the Rio Frio River, just mins from where they first met and spent their summer vacations.
Ashley and Drew are both easy-going, adventurous and outdoor-loving which reflected their wedding design of a simple ceremony next to the river, and soft sunset colors mixed in everywhere. Photography was a big factor in their wedding aesthetic and as you can see the photo gallery Jackie Willome Photography captures the romantic elements that make up this fun couple as well as keeping the river landscape in the background. This was the perfect touch for this "river rat" couple.
From the sunset reception above the water, to a dance floor filled with their favorite tunes from middle school, to a grooms cake of a river floating inner tube, this wedding was the perfect mixture of romantic outdoor adventure with a touch of party. For three days and two nights the wedding guests enjoyed celebrating with Ashley and Drew as they floated the rivers, ate barbecue and relaxed by the fire pits. A must for adventure weddings by the river!
Don't miss the photo of Drew with the rust colored smoke bomb and the imaginative video that captures the weddings elements.
About the venue
Rio Bella Resort offers the best accommodations for any adventure wedding, retreat or vacation. The resort offers 13 cabins and sleeps approximately 100 people, including a big Rio Grande Cabin that sleeps 18 (where we wined and dined a barbecue rehearsal dinner for all the guests) and a little casita for two (a great place for the couple to spend their wedding night.) Rio Bella sits above the river with beautiful landscapes had has its own private access to the river bank. The resort offers a load of river fun for guests including paddle boarding, kayaking and tube rentals. And if you wanna stay closer to your cabin they have volleyball, tether ball, rock painting (see the pics of some rocks), and firepits for late night snuggles and smores by the fire.
I could go on about what a treat this adventure destination wedding was but for now I will leave with the photos and some inspiration for you own adventure wedding.
Talented Wedding Vendors:
Photographer: Jackie Willome Photography
Venue: Rio Bella Resort
Partial Planning + Styling: Social Planner Events
Floral Design: Foxglove & Grace
Videography: Lux Vinci
Hair & Make-up: Artistee Lane
Invitations + Signage: Minted
Cakes: Oh Yeah Cakes and Sweet Sunrise Cakes
Catering: Bill Miller BBQ
DJ: DJ Connection
Bride’s Dress: Allure
Tambourines: Hand painted by bride and family
Ribbon: Moonlight & Moss
Hat: Lack of Colour
Rings: Robin Brothers
Bridesmaids Dresses: Show Me Your MuMu
Groom’s Attire: Ben Sherman, MuMu, Wrangler, Tony Lama
Some of you know that I recently narrowed down my wedding business to a specific clientele and with that I also re-branded my wedding planning business. For me I knew I wanted draw a certain type of bride and groom. My ideal client loves the outdoors and adventure. The couple wants to create more of a wedding experience than keep with traditions. And typically my couples aren't afraid to get a dirty, are laid back and value adventures more than things.
Finding Leah to help me with a new logo design and to narrow down my business vision was a big blessing! And because she was such a help to me I wanted to share the process with you and introduce you to her. So below is her wedding business branding tips and ideas.
Hi y’all! My name is Leah and my new friend Caroline asked me to write up some tips and things to keep in mind when branding a wedding business. These are the same things that I went through with Caroline to develop her new logo! Let’s break it down to three main points.
FIRST, IDENTIFY WHAT MAKES YOU STAND OUT
You have your service identified, now we have to identify what makes you stand out. I asked Caroline to identify adjectives that define her business and she said:
It was incredibly helpful that Caroline knew exactly what her style is and who she is as a business owner. Now, the next step is crucial: we have to help her ideal clients find her and choose her for their wedding.
SECOND, THINK OF YOUR TARGET AUDIENCE
For your wedding business, what is your ideal bride like? Really picture her and think of things like:
Why should you dive into questions like that? Because you need to remember: you are building a logo, site, service package, etc. that reels her in and helps her choose you for her special day. You must know exactly who she is and what she’s looking for so you can serve her well.
For Caroline, she had her established color scheme and had a distinct style which was clear in her moodboard and photography from her website.
With her ideal client in mind, it was my job to create options:
Caroline narrowed down the selection to two options then asked her Instagram following, including her ideal clients, which stood out to them best. With that in mind, we chose her final logo and branding elements.
FINALLY, MEET HER WHERE SHE IS
Where is your bride hanging out? She’s likely scrolling Instagram, pinning away on Pinterest, and Googling for YOUR website. Here’s a quick checklist to cover your bases on where to place your logo:
Sprinkle in your branding elements too! For Caroline, she should use that coral color as little touches on her site. She could also add little groupings of her dots in the background of her pages and the leaf in the corner of some photography to tie together all of her branding elements.
Remember that you charge big bucks, or should be ;), because you are a pro and brides should trust you with their time and investment. Earn that credibility and show your client that you have your business together with a strong brand and presence, online and in person, so she will trust you with her big day. :)
I hope you found this post to be helpful and encouraging! If you have any questions or would like help with your branding and online presence, feel free to email me at email@example.com. I am building my new business, Leah Marie Creative, to serve small business owners just like you. Until my new site is up, visit leahschumacher.com to see what I can do. Also follow her on Instgram at Salted Brew or Leah Marie Creative.
All designs are copyright protected by Leah Marie Creative and cannot be used or reproduced without permission.
An intimate wedding in the backyard of friends in Bastrop, Texas was exactly what this couple wanted for their wedding day. Melvin and Angie met online and built their relationship over a year of flights from one side of the country to the other. Melvin finally proposed and few short months later they were married.
The sun shined bright on this March day of 2019 in the beautiful hills of Texas. All the details came together beautifully with lights and music and cake. Bur the real highlight was the food from two different regions, Puerto Rico and Mexico. From plantains to tacos made on site the bride and grooms gift to the guests was by far ethnic food and the Mariachi's playing for the first dance and other traditional dances.
Congradulations to Melvin and Angie! I am so grateful to be apart of their small intimate wedding. I pray your marriage brings you much joy and blessing from the Lord Jesus Christ.
Junebug Weddings liked it enough to post it. So I thought I would finally share it here.
What Junebug posted on their blog was a beautiful rendition of the shoot that Nicole from Map + Compas wrote up. It is lovely and I am grateful for the publication. and you can find that Moody Meets Folksy Hill Country Wedding Inspiration at Lucky Arrow Retreat here.
But I wanna share a few of the details here. Mostly for my own satisfaction for all the hard work that Nicole and I put in.
Personally, as a wedding planner, I have had some trouble with inspiration shoots (aka styled shoots) before this one. Some element was not exactly as I envisioned and a lot of the time other vendors flake out at the last minute. So I went in with this a little half hardheartedly.
But after one phone call with Nicole, I new I could go big with my design, that she had great connections and ideas for the shoot and - even if no one else showed up - this we going to be a great inspiration shoot.
Finally I would get on camera my ideas and designs with a photographer who was willing to put in the work to get published.
So with out hesitation I quickly pieced together a mood board with my ideas and a color scheme that included the Pantone color of 2019 (also my business color) and we submitted to the resort.
We then spent many, many texts and emails and phone calls, deciding just what vendor to choose and what modern pioneer details to add, Nicole and I poured over this inspiration shoot.
Our decision on each vendor mattered greatly on their Instagram presence and there website style. We gave a lot of creative leeway to the vendors but just asked for small details. Like with the invites we asked that Amanda make a map to go along with it. And that Jen make a flower ring for the hat and keep it a boho feel. And that Tim create a lattice apple pie and use cast iron dishes for all the food.
We did hand pick each rental item from Bee Lavish. I knew how I wanted the sweetheart table to look and they had a great vintage selection to choose from and did you see the lounge area. That old furniture dolly is actually a coffee table but Nicole set it on end and really gave it that pioneer feel in the lounge photo up top.
I am beyond grateful to each vendor, the hair and make up, the dress, the video, silk, the jewelry, the banner and all the food. Each and everyone of them was amazing to work with. Below is a full line up of every vendor and their website.
May this small inspiration bring life to your own wedding in its own special way!
The Talented Team:
Photography – Map + Compass Photography
Event Planning – Social Planner Events
Venue – Lucky Arrow Retreat
Floral Design – Wildly Cultivated Floral Design
Catering and Cake – Tim the Girl
Videography – Hereafter Films
Stationery – Davis Art Co
Hair and Makeup Artist – LUSTREbella
Wedding Dress – Justin Alexander via Olivia Grace Bridal
Bridal Accessories – Wimberley Jewelers
Groom’s Apparel – ASOS
Rentals – Bee Lavish Vintage
Linens + Ribbons – Mosshound Designs
Flag – Wild Standard
She is independent, organized and enjoys having her own desk at her corporate job. He is musician turned coding mastermind, free spirit who is madly in love with his bride.
Caroline and David represent almost exactly my ideal clients. (The almost part is only because she did all her own designing and even her own timeline. I wish she could be my assistant.) When I met Caroline we instantly connected and she trusted me to help execute her vision of an intimate, garden wedding at Ivy Hall Events with a private reception at a local pizza parlor in San Antonio, Texas. She knew she wanted a simple, small wedding where every element represented them as a couple, from the garden wedding with the ghost chairs to the red wine and chef inspired, Gorgonzola pizza.